About Us

Chasing the sun, lighting the world

 

BORUIT is a premium lighting brand for outdoor sports

 

‘B’ means never stop. ‘R’ R&D means Innovation. ‘T’ is Simple and unique. The combination of the three is the ultimate ideal for realizing self-worth. We believe in the love of outdoor sports and love nature. We hope to bring innovative inspiration and excellent experience to people who love life through product design.

 

Vision: To become a premium outdoor sports lighting brand that the public prefers

Mission: To make first-class quality products,  more humanized design for the public.

Values: never stop, unique innovation, passion and sincerity.

 

2012: On August 27th, Yihosin Company was established, and BORUIT is the outdoor sports lighting brand under Yihosin.

 

2013: Yihosin independently developed a split-type aircraft shape high-power headlight, named: RJ-3000. Become a high brightness, high-lumen mainstream products in the market.

 

2014: Opened domestic and international wholesale, retail and other diversified sales channels, became brand business design, research and development, production, sales,

Service set in one-scale enterprise.

 

2015: The R&D team upgraded the function of the product. Introduced the B-series headlights, featuring high power, focus, color light, and USB output. Get more consumer recognition and fondness.

 

2016: Yihosin’s overall revenue exceeded 50 million, of which outdoor sports lighting products such as headlights and flashlights ranked the top three in the domestic and international category.

 

2017: In combination with the market, the R&D team launched a series of intelligent display chargers which approved UL certification, also launched BC series flashlights. Till now, the company goes one step further in providing one-stop outdoor lighting products.

 

2018: We have registered brands and patents in many countries and regions around the world. Gained many excellent agents and partners in many countries and regions

 

2019: We continue to stick to the road and never stop. . . . .

 

Brand Concept:

 

The core of BORUIT's design is to explore the best conditions of outdoor lighting. Always making the right choice, not only paying attention to quality, but also giving the product a human touch. 

 

Deep recognize to user needs, rational and environmental-friendly materials selection, extremely strict quality and the functions that can be used for lighting are the product values we always adhere to.

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